Better Future Faster
We Mean Business
If we are to reach net-zero by 2050, business, governments and policy-makers must be more ambitious, however insight revealed that there was great uncertainty of the profitability and viability of a decarbonised economy.
Brief: Create a logo and campaign identity that could be used across the coalition to celebrate the positive momentum already underway, in an effort to inspire others to take action, and at speed.
We Mean Business Coalition
Global non-profit working with the world's most influential businesses to take action on climate change.
Pitch Project Manager
Client Account Director
Campaign brand guidelines, Website, Social, Video, Print
More than 1500 companies have committed to taking bold climate action through the We Mean Business Coalition.